In US, when it comes to small business marketing, Keywords play an important role in increasing the success rate of your online marketing campaign.
Without spending too much time on google search results page, Keyword Tools can help you find out what your customers are searching online. And accordingly you can design your ads or marketing campaign online.
I can suggest the following five useful keyword research tools for small business marketing:
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Google Keyword Planner:
Google Keyword Planner is a free tool offered by Google that helps you find the right keywords to target for your small business marketing campaigns. You can use this tool to research keywords and phrases that are relevant to your business, and it provides useful metrics such as search volume, competition, and estimated cost-per-click (CPC) for each keyword.
https://ads.google.com/home/tools/keyword-planner/ -
SEMrush:
SEMrush is a comprehensive SEO and marketing tool that provides keyword research, competitor analysis, and other features to help you optimize your online presence. It offers a range of keyword research tools, including a keyword magic tool, keyword difficulty tool, and a keyword gap analysis tool that can help you identify new keyword opportunities.
https://www.semrush.com/analytics/keywordmagic/ -
Ahrefs:
Ahrefs is another comprehensive SEO and marketing tool that offers a range of features, including keyword research, competitor analysis, and backlink analysis. Its keyword research tool provides search volume data, keyword difficulty scores, and related keyword suggestions.
https://ahrefs.com/keyword-generator -
Moz Keyword Explorer:
Moz Keyword Explorer is a keyword research tool that provides comprehensive data on keyword search volume, keyword difficulty, and related keyword suggestions. It also provides SERP analysis and competitive analysis features that can help you identify opportunities for improving your search engine rankings.
https://moz.com/explorer -
Mangools/KWFinder:
KWFinder is a keyword research tool that specializes in long-tail keywords. It provides keyword suggestions, search volume data, and keyword difficulty scores for each keyword, making it easy to identify low-competition keywords that can drive traffic to your website.
https://mangools.com/kwfinder/
These keyword research tools can help you identify relevant keywords and phrases for your small business marketing campaigns and optimize your online presence for better visibility and traffic.